Penelitian ini bertujuan untuk Untuk mengetahui hubungan antara pemasaran digital terhadap minat beli ulang konsumen Mixue di Surakarta, Untuk mengetahui hubungan antara inovasi produk terhadap m…
ABSTRACT This research aims to identify consumer preference factors that influence online purchasing decisions in the marketplace. This research uses a quantitative approach using factor analy…
ABSTRACT This research is motivated by the importance of the need for clean water for the community to meet their daily needs. The role of a water provider is expected to be able to fulfill wa…
ABSTRACT This research aims to analyze the influence of free shipping promotions and online customer reviews on impulse purchases of fashion products through the TikTok Shop. The object of thi…
ABSTRACT This research aims to find out whether the variables of Islamic atmosphere, product diversity and price can influence the purchasing decisions of Asgros Maksum consumers. This researc…
ABSTRACT This research aims to find out that digital marketing, product quality and price perception influence purchasing decisions for The Originote products. This research used a questionnaire a…
ABSTRACT This research was conducted to determine the influence of taste, price perception, and atmosphere of the place on repurchase interest in Winong steak in Boyolali. This research uses q…
ABSTRACK This research aims to analyze the influence of Product Innovation and Word of Mouth on Purchasing Decisions of UIN Raden Mas Said Surakarta Female Students at the Kartasura style cik-…
ABSTRACT The purpose of this research is to determine (1) The influence of customer experience on Solo-Yogyakarta KRL passenger satisfaction, (2) The influence of service quality on Solo-Yogya…
ABSTRACT Tiktok Shop and Shopee are online shopping applications that are popular with people today. Tiktok Shop, with its social media shopping features, attracts potential customers quickly …