Penelitian ini bertujuan untuk mengetahui pengaruh celebrity endorser, citra merek, dan islamic branding terhadap keputusan pembelian lipstick Wardah di Kecamatan Boyolali. Penelitian ini dilakuk…
Tujuan dari penelitian yaitu untuk mengetahui pengaruh variasi produk, harga, dan kualitas pelayanan terhadap keputusan pembelian ulang KFC di Surakarta. Metode penelitian yang digunakan pada pen…
Penelitian ini bertujuan untuk menjelaskan dan menganalisis pengaruh dari strategi pemasaran, kualitas pelayanan, persepsi harga, dan kepuasan konsumen terhadap keputusan pembelian jasa event org…
ABSTRACT This study aims to determine the effect of brand awaraness, green marketing, and quality product on purchasing decisions for bottled drinking water products from the Le Minerale in Bo…
ABSTRACT The purpose of this research is to know the influence of reliability, responsiveness and lifestyle toward customer satisfaction on Shoes and Care Solo. Samples used are 100 respondent…
ABSTRACT This research aims to analyze the Effect of Product Quality and Price on Consumer Purchase Decisions of Xiaomi Mobile Phones (Xiaomi Mobile Consumer Case Study in Surakarta). The pop…
ABSTRACT This study aims to determine the effect of the variable Celebrity endorser, product quality, and price on interest in buying Rown Division products. The case study carried out is to t…
ABSTRAC Supplier selection is one of the important things in purchasing activities for the company. Supplier selection is a multi-criteria problem that includes quantitative and qualitative fa…
ABSTRACT This study aims to determine the effect of the variable Celebrity endorser, product quality, and price on interest in buying Rown Division products. The case study carried out is to t…