Penelitian ini bertujuan untuk mengetahui pengaruh celebrity endorser, citra merek, dan islamic branding terhadap keputusan pembelian lipstick Wardah di Kecamatan Boyolali. Penelitian ini dilakuk…
Tujuan dari penelitian yaitu untuk mengetahui pengaruh variasi produk, harga, dan kualitas pelayanan terhadap keputusan pembelian ulang KFC di Surakarta. Metode penelitian yang digunakan pada pen…
Penelitian ini bertujuan untuk menjelaskan dan menganalisis pengaruh dari strategi pemasaran, kualitas pelayanan, persepsi harga, dan kepuasan konsumen terhadap keputusan pembelian jasa event org…
ABSTRACT The aim of this study is to evaluate the level of consumer satisfaction and identify potential improvements in the Marketing Mix 7P attributes at Bubble Waffle SoloThe data used in th…
ABSTRACT Business development is currently on the rise due to its rapid growth. Companies in the outdoor industry must try hard to ensure their business survives due to intense competition in …
ABSTRACT This research aims to determine the influence of spiritual branding, tourist attraction and Word of Mouth (WOM) variables on visiting decisions. This type of research uses quantitativ…
ABSTRACT This research aims to determine the influence of brand image, product innovation and lifestyle on buying interest in the Oppo A96 smartphone in the city of Surakarta. Type of quantita…
ABSTRACT This research aims to know and analyze the effect of product quality, service quality and Brand images to customer satisfiy in Shigeru Japanese Fresh Deli Restaurant in Solo Square ma…