Pengaruh Online Consumer Review, Celebrity Endorse, Dan Diskon Harga Terhadap…
ABSTRACT The purpose of this study is to ascertain the effect of online consumer reviews, celebrity endorsements, and discount prices on Shopee marketplace purchasing decisions. This study em…
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- 21 cm, 102 halaman
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- 2X6.3 FIT p 22
Pengaruh Fitur Online Customer Review, E-Service Quality, Dan Keragaman Produ…
ABSTRACT This study aims to analyze the effect of online customer review features, e-service quality, and product diversity on purchasing decisions in the shopee marketplace. This type of re…
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- 21 cm, 94 halaman
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- 2X6.3 DYA p 22
PENGARUH PERCEIVED USEFULNESS, PERCEIVED RISK, ATTITUDE, SUBJECTIVE NORM DAN …
ABSTRACT This study aims to determine the effect of perceived usefulness, perceived risk, attitude, subjective norm and perceived ease use on the intention to use the OVO mobile payment servic…
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- 21 cm, 125 halaman
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- 2X6.3 ALD p 22
PENGARUH BRAND AWARENESS, SOCIAL MEDIA CONTENT MARKETING, DAN ONLINE CUSTOMER…
ABSTRACT This study aims to determine the effect of brand awareness, social media content marketing, online customer reviews on Wardah Cosmetics product purchasing decisions through social med…
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- 21 cm, 84 halaman
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- 2X6.3 ARU p 22
PENGARUH CITRA MEREK, LABEL HALAL DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN MI I…
ABSTRACT This study aims to determine the effect of brand image, halal label, and price on purchasing decisions of Indomie noodles. Sampling in this study used a purposive sampling technique with 1…
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- 21 cm, 103 halaman
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- 2X6.3 KHA p 23
PENGARUH LITERASI KEUANGAN TERHADAP KINERJA DAN KEBERLANJUTAN USAHA UMKM DI …
ABSTRACT The goal of this study to analyse the influence of financial literacy on performance and sustainability small scale industry (UMKM) in Sukoharjo Regency. This study is quantitative resear…
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- 21 cm, 108 halaman
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- 2X6.3 AMI p 23
PENGARUH KUALITAS PRODUK, KUALITAS PELAYANAN, DAN HARGA TERHADAP KEPUASAN KO…
ABSTRAK Penelitian ini bertujuan untuk mengetahui pengaruh kualitas produk, kualitas pelayanan dan harga terhadap kepuasan konsumen Boss Pempek Randusari, Boyolali. Jenis peneliti…
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- 21 cm, 124 halaman
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- 2X6.3 AND p 23
PENGARUH PENGALAMAN MEREK, KESESUAIAN CITRA DIRI DAN GAYA HIDUP TERHADAP KEPU…
ABSTRACT Smartphone companies are increasingly creating sophisticated innovations and improving products that suit the needs and wants of customers. So that companies must be able to de…
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- Deskripsi Fisik
- 21 cm, 112 halaman
- Judul Seri
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- 2x6.3 may P 23
PENGARUH KUALITAS PELAYANAN, PERSEPSI HARGA, DAN PERSEPSI NILAI TERHADAP KEPU…
ABSTRACT The purpose of this study was to analyze the effect of service quality, price perceptions, perceived value on Rocket Chicken customer satisfaction. The population in this study are…
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- 21 cm, 87 halaman
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- 2x6.3 MUH p 23
Pengaruh Prestise Merek, Kualitas Produk, Dan Nilai Hedonisme Terhadap Lo…
ABSTRACT This study aims to analyze the effect of brand prestige, product quality and hedonism value on Iphone brand loyalty. The population in this study are smartphone users who live…
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- 21 cm, 121 halaman
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- 2X6.3 LIS p 23
Karya Umum 
Filsafat 
Agama 
Ilmu-ilmu Sosial 
Bahasa 
Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah