SKRIPSI PBS
PENGARUH SIKAP, NORMA SUBJEKTIF, PERCEIVED BEHAVIORAL CONTROL DAN RELIGIUSITAS TERHADAP MINAT PENGGUNAAN LINKAJA SYARIAH PADA MASYARAKAT DI KABUPATEN SRAGEN
ABSTRACT This study aims to determine the relationship and influence of attitudes, subjective norms, perceived behavioral control, and religiosity on the interest in using LinkAja Syariah. The method used in this research is a quantitative method. The sample used was 100 respondents using quota sampling and the data was obtained by distributing questionnaires to 100 Sragen Regency community members using LinkAja Syariah. The data analysis technique used is multiple linear regression. Based on the testing and results of data analysis and discussion of data analysis, As for the attitude variable, the norm of subjectivity and perceived behavioral control have a significant effect on the interest in using LinkAja Syariah in the Sragen Regency Community. it means that the religiosity variable does not affect the interest in using the LinkAja Syariah community in Sragen Regency. Keywords: Attitude, Subjective Norms, Perceived Behavioral Control, Religiosity, Interest in Use
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