Image of PENGARUH PERSEPSI MANFAAT, KEMUDAHAN, KEPERCAYAAN, DAN RISIKO PADA KEPUTUSAN PENGGUNA UANG ELEKTRONIK PEDAGANG DI PASAR TRADISIONAL SURAKARTA

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PENGARUH PERSEPSI MANFAAT, KEMUDAHAN, KEPERCAYAAN, DAN RISIKO PADA KEPUTUSAN PENGGUNA UANG ELEKTRONIK PEDAGANG DI PASAR TRADISIONAL SURAKARTA

ABSTRACT This study aims to determine the factors that influence the decisions of electronic money users at traders in the Surakarta Traditional Market. These factors include perceptions of benefits, convenience, trust, and risks of case studies on traders' electronic money users at the Surakarta Traditional Market. Using the accidental sampling method, a sample of 100 traders was involved in this study. The data used in this study were obtained through direct distribution of questionnaires. Furthermore, the data were analyzed using multiple regression with the help of SPSS 22. The results of this study indicate that simultaneously all variables influence the user's decision. Partially, benefits, trust and convenience have a positive effect on user decisions. Meanwhile, the risk has no effect. Keywords: user decisions, traders in Surakarta Traditional Market, and electronic money

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Informasi Detail
Judul Seri
-
No. Panggil
2X6.1 HER p 23
Penerbit
SUKOHARJO : Perbankan Syariah_UIN RM Said.,
Deskripsi Fisik
21 cm, 90 halaman
Bahasa
Indonesia
ISBN/ISSN
-
Klasifikasi
2X6.1
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
Perbankan Syariah
Info Detail Spesifik
-
Pernyataan Tanggungjawab
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