Image of PENGARUH KUALITAS PELAYANAN, PENANGANAN KOMPLAIN DAN TINGKAT MARGIN TERHADAP KEPUASAN NASABAH PRODUK PEMBIAYAAN MURABAHAH (KSPPS BMT Amal Mulia Suruh)

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PENGARUH KUALITAS PELAYANAN, PENANGANAN KOMPLAIN DAN TINGKAT MARGIN TERHADAP KEPUASAN NASABAH PRODUK PEMBIAYAAN MURABAHAH (KSPPS BMT Amal Mulia Suruh)

ABSTRACT This study aims to determine the effect of service quality, complaint handling, and margin levels on customer satisfaction of BMT Amal Mulia Suruh murabahah financing products. The population in this sample is all customers of which are murabahah financing products BMT Amal Mulia Suruh. The method used in this study is a quantitative method and the sampling technique used by chance sampling. Data was obtained by distributing questionnaires to customers of BMT Amal Mulia Suruh by chance meeting with researchers at BMT Amal Mulia Suruh with the respondent's provisions regarding the use of murabahah financing products. Questionnaires were distributed to 100 respondents which were obtained by calculating using the Cochran formula. The analysis technique used is to use multiple linear regression analysis. In this study, the data used are primary. These results indicate that service quality has no effect on customer satisfaction, while complaint handling has a significant effect on customer satisfaction. And the margin level has a positive effect on customer satisfaction, the regression coefficient value is 0,072 The calculand T value is -0,619< 1,985 with a significant value of 0,000

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Informasi Detail
Judul Seri
-
No. Panggil
2X6.1 RAH p 23
Penerbit
SUKOHARJO : Perbankan Syariah_UIN RM Said.,
Deskripsi Fisik
21 cm, 96 halaman
Bahasa
Indonesia
ISBN/ISSN
-
Klasifikasi
2X6.1
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
Perbankan Syariah
Info Detail Spesifik
-
Pernyataan Tanggungjawab
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