Image of PENGARUH PERSEPSI NILAI, KUALITAS PENGALAMAN, KEPUASAN, DAN CITRA TERHADAP LOYALITAS DONATUR LAZIS (Studi Kasus Donatur LAZIS Muhammadiyah Sragen)

SKRIPSI MBS

PENGARUH PERSEPSI NILAI, KUALITAS PENGALAMAN, KEPUASAN, DAN CITRA TERHADAP LOYALITAS DONATUR LAZIS (Studi Kasus Donatur LAZIS Muhammadiyah Sragen)

ABSTRACT

The purpose of this study is to know was to determine the effect of
perception of values, quality of experience, satisfaction, and the image of the
LAZIS benefactor's loyalty. The case study on the benefactors of LAZIS
Muhammadiyah Sragen.
It was quantitative research. Data used primary and secondary data. The
sample used was 100 benefectors of LAZIS Muhammadiyah Sragen. The data
retrieval technique uses incidental or incidental samples. Data collection
techniques use questionnaire's method. Data analysis techniques use instruments
testing, classic assumptions testing, model precision testing, multiple linear
regression, and the t test using IBM SPSS 23. Research suggests that the variable
perception of value, quality of experience, satisfaction, and image influence the
benefactor's loyalty significantly.
Key words: perception of values, quality of experience, satisfaction, image,
loyalty

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Informasi Detail
Judul Seri
-
No. Panggil
2X6.3 FAT p 22
Penerbit
SUKOHARJO : Manajemen Bisnis Syariah_UIN RM Said.,
Deskripsi Fisik
21 cm, 100 halaman
Bahasa
Indonesia
ISBN/ISSN
-
Klasifikasi
2X6.3
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
-
Subjek
Manajemen Bisnis Syariah
Info Detail Spesifik
-
Pernyataan Tanggungjawab
Versi lain/terkait

Tidak tersedia versi lain

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