SKRIPSI PBS
Analisis Literasi Pelaku Usaha Mikro Terhadap Perbankan Syariah (Studi Kasus Pelaku Usaha Mikro Rotan Mebel Di Trangsan, Gatak, Sukoharjo)
ABSTRACT
This study aims to determine the literacy of micro business actors to sharia banking
and to know the obstacles of micro entrepreneur literacy. This research is a qualitative
research with descriptive analysis. This research was conducted in micro business center mebel
rotan trangsanvillage, Gatak, sukoharjoby interviewing 7 informants in depth.
The result of research shows that the literacy of micro business actors in trangsan
village, Gatak, Sukoharjo to sharia banking is not optimal, which they said that the
understanding of sharia banking with conventional banking is the same, besides micro business
actors have not know more detail about the contract and products in sharia banking.
Then for the constraints of literacy of micro business actors themselves are influenced
by 2 factors, namely internal factors of micro business actors themselves and external factors
of sharia banking. Internal factor itself low trust of micro business actors to sharia banking.
While the external factor is the lack of socialization of sharia banking.
Keywords : literacy, sharia banking, micro entrepreneur, akad, product, internal, external
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