SKRIPSI PBS
Pengaruh Kemudahan, Keamanan dan Kemanfaatan BSI QRIS Terhadap Perilaku Konsumtif Mahasiswa UIN Raden Mas Said Surakarta
ABSTRACT
This research aims to determine the influence of the convenience, security
and usefulness of BSI QRIS on the consumer behavior of students at Raden Mas
Said State Islamic University, Surakarta. This type of research uses quantitative
methods. The data source for this research is primary data with a questionnaire
distributed to students at the Raden Mas Said Surakarta State Islamic University
using BSI QRIS. This research took a sample of 400 respondents. Data analysis
techniques use validity and reliability tests, classical assumption tests, multiple
linear analysis, and hypothesis testing. The results of this research show that the
convenience, security and usefulness of BSI QRIS have a significant positive effect
on student consumptive behavior.
Keywords: Convenience, Security, Usefulness, Consumer Behavior, QRIS and
BSI.
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