SKRIPSI PBS
Analisis Pengaruh Self Service Technology dan Webform BSI Terhadap Kepuasan Nasabah Bank Syariah Indonesia (Studi pada Mahasiswa FEBI UIN Raden Mas Said Surakarta)
ABSTRACT
The writing of this work aims to determine whether there is an influence of
Self Service Technology consisting of Automatic Teller Machine (ATM), Internet
Banking, and Mobile Banking, as well as BSI Webform on customer satisfaction of
Bank Syariah Indonesia. This research is quantitative, with a sample of FEBI UIN
Raden Mas Said Surakarta students. The sampling technique used in this study was
purposive sampling. In this study, researchers used a questionnaire through google
form to obtain data. Data analysis in this study used instrument tests, classical
assumption tests, model accuracy tests, multiple linear regression tests, and
hypothesis testing using SPSS.
The results of this study indicate that partially using the T test the Automatic
Teller Machine, Internet Banking, and Mobile Banking variables have a significant
positive effect on customer satisfaction of Bank Syariah Indonesia. Meanwhile, the
BSI Webform variable has no significant effect on customer satisfaction at Bank
Syariah Indonesia. Based on the F test, the results of this study indicate that
simultaneously all variables consisting of Automatic Teller Machine (ATM),
Internet Banking, and Mobile Banking, as well as Webform BSI have an effect on
the dependent variable, namely Bank Syariah Indonesia customer satisfaction.
Keywords: Automatic Teller Machine (ATM), Internet Banking, Mobile Banking,
BSI Webform, Customer Satisfactio
Tidak ada salinan data
Tidak tersedia versi lain