ABSTRACT The purpose of this study was to analyze the effect of job training on employee performance with job satisfaction as an intervening variable in Brownies Cinta. This study applies an a…
ABSTRACT This research aims to determine the influence of Influencer Marketing, Content Marketing and Online Advertising on Purchasing Decisions on the Erigo platform at Tiktok Shop. This rese…
ABSTRACT The purpose of this study is to determine the impact of sales promotion, hedonic shopping motivation and shopping lifestyle on Impulse Buying on Tiktok Shop in Generation Z Surakarta.…
ABSTRACT This research aims to determine the influence of: 1) personal branding on the decision to purchase bittersweet by Najla products; 2) price on the decision to purchase bittersweet by N…
ABSTRAK Penelitian ini bertujuan untuk mengetahui pengaruh 1) Work Life Balance terhadap Kinerja Karyawan, 2) Stres Kerja terhadap Kinerja Karyawan dan 3) Konflik Kerja terhadap Kinerja Karyaw…
ABSTRACT This research aims to examine the influence of discounts, in-store displays, and shopping lifestyle on impulse buying among Matahari Department Store Solo consumers. The data that the…
ABSTRAK This research aims to determine the influence of consumer trust, ease of use and security variables on Tokopedia online purchasing decisions in Surakarta. This case study was carried o…
ABSTRACT This research aims to determine the influence of price, facilities and location convenience on the decision to purchase Bento Coffee in Pucangan Kartasura Sukoharjo. The sampling te…
ABSTRACT This study discusses the effect of organizational commitment and transformational leadership on turnover intention. Respondents in this study were 65 employees of CV. Bule-Bule Garmen…
ABSTRACT This research aims to find out that the variables of online shopping experience, service quality and privacy security can influence consumer satisfaction. This research uses a questio…