Pengaruh Persepsi Harga, Kualitas Produk, dan Promosi Berbasis Media Sosial T…

ABSTRACT This study aims to determine the effect of perceived price, product quality, and social media-based promotions on purchasing decisions for Friends brand handmade leather shoes. Sampli…

Pengaruh Content Marketing, Brand Trust, dan Persepsi Kemudahan Donasi terhad…

ABSTRACT The aim of this study is to examine the impact of Content Marketing, Brand Trust, and Perceived Ease of Donation on the Intention to Donate through Digital Fundraising via WhatsApp am…

Pengaruh Harga, Variasi, dan Kualitas Produk Terhadap Minat Beli Ulang Balung…

Edisi

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ISBN/ISSN

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Deskripsi Fisik

21 cm, 92 halaman

Judul Seri

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No. Panggil

2X6.3 RIR p 23

PENGARUH PELATIHAN KERJA TERHADAP KINERJA KARYAWAN DENGAN KEPUASAN KERJA SEB…

ABSTRACT The purpose of this study was to analyze the effect of job training on employee performance with job satisfaction as an intervening variable in Brownies Cinta. This study applies an a…

Pengaruh Influencer marketing, konten marketing, dan online advertising terha…

ABSTRACT This research aims to determine the influence of Influencer Marketing, Content Marketing and Online Advertising on Purchasing Decisions on the Erigo platform at Tiktok Shop. This rese…

PENGARUH SALES PROMOTION, HEDONIC SHOPPING MOTIVATION, DAN SHOPPING LIFESTYLE…

ABSTRACT The purpose of this study is to determine the impact of sales promotion, hedonic shopping motivation and shopping lifestyle on Impulse Buying on Tiktok Shop in Generation Z Surakarta.…

Pengaruh Personal Branding, Harga, dan Sosial Media Instragram Terhadap Keput…

ABSTRACT This research aims to determine the influence of: 1) personal branding on the decision to purchase bittersweet by Najla products; 2) price on the decision to purchase bittersweet by N…

Pengaruh Work Life Balance, Stres Kerja dan Konflik Kerja terhadap Kinerja Ka…

ABSTRAK Penelitian ini bertujuan untuk mengetahui pengaruh 1) Work Life Balance terhadap Kinerja Karyawan, 2) Stres Kerja terhadap Kinerja Karyawan dan 3) Konflik Kerja terhadap Kinerja Karyaw…

PENGARUH DISCOUNT, IN-STORE DISPLAY, DAN SHOPPING LIFESTYLE TERHADAP IMPULSE …

ABSTRACT This research aims to examine the influence of discounts, in-store displays, and shopping lifestyle on impulse buying among Matahari Department Store Solo consumers. The data that the…

Pengaruh Kepercayaan Konsumen, Kemudahan Penggunaan, dan Keamanan terhadap Ke…

ABSTRAK This research aims to determine the influence of consumer trust, ease of use and security variables on Tokopedia online purchasing decisions in Surakarta. This case study was carried o…