ANALISIS PENGARUH CITRA MEREK, STORE ATMOSPHERE, DAN KUALITAS PRODUK TERHADAP…
ABSTRACT This research aims to determine the influence of brand image on purchasing decisions, knowing the store atmosphere on purchasing decisions and knowing product quality on purchasing de…
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- Deskripsi Fisik
- 21 cm, 95 Halaman
- Judul Seri
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- No. Panggil
- 2X6.3 MUF a 24
Analisis Dampak Electronic Word Of Mouth (E-WOM) Terhadap Keputusan Berkunjun…
ABSTRACT This research aims to determine the impact of Electronic Word of Mouth on the decision to visit through destination image among visitors to the Fort Van Den Bosch Ngawi tourist attrac…
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- 21 cm, 123 Halaman
- Judul Seri
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- 2X6.3 BER a 24
KECENDERUNGAN PERILAKU IMPULSIF DITINJAU DARI PRICE DISCOUNT, IN-STORE DISPL…
ABSTRACT This research aims to analyze the influence of price discounts, in store displays and bonus packs on implusive behavior among regular Indomaret consumers in Ngawi Regency. Due to inconsis…
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- Deskripsi Fisik
- 21 cm, 106 Halaman
- Judul Seri
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- No. Panggil
- 2X6.3 SEP k 24
Membangun loyalitas pelanggan dengan service quality dan brand image melalui …
ABSTRACT The purpose of this research is to find out whether Service Quality and Brand Image can build Customer Loyalty through Customer Satisfaction at Batam Ogura Outlet Nagoya. The populati…
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- Deskripsi Fisik
- 21 cm, 98 Halaman
- Judul Seri
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- No. Panggil
- 2X6.3 HAN m 24
Pengaruh Citra Merek, Inovasi Produk, dan Gaya Hidup Terhadap Minat Beli Smar…
ABSTRACT This research aims to determine the influence of brand image, product innovation and lifestyle on buying interest in the Oppo A96 smartphone in the city of Surakarta. Type of quantita…
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- Deskripsi Fisik
- 21 cm, 133 Halaman
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- 2X6.3 ROH p 24
PENGARUH STORE ATMOSPHERE DAN HEDONIC SHOPPING VALUE TERHADAP IMPULSE BUYING …
ABSTRACK This research aims to determine the influence of store atmosphere and hedonic shopping value on positive emotional impulse buying as an intervening variable in visitors to KKV Solo Pa…
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- ISBN/ISSN
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- Deskripsi Fisik
- 21 cm, 114 Halaman
- Judul Seri
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- No. Panggil
- 2X6.3 MUT p 24
Penerapan Model UTAUT (Unified Theory of Acceptance and Use of Technology) Te…
ABSTRACT This research aims to explore the factors influencing the acceptance and adoption of the Quick Response Code Indonesian Standard (QRIS) among Generation Z users in Surakarta City, emp…
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- ISBN/ISSN
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- Deskripsi Fisik
- 21 cm, 133 Halaman
- Judul Seri
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- No. Panggil
- 2X6.3 SAL p 24
PENGARUH MEDIA SOSIAL INSTAGRAM DAN CITRA DESTINASI TERHADAP MINAT KUNJUNGAN …
ABSTRACT The development of social media platforms encourages tourist attraction actors to develop marketing strategies and improve the destination image of tourist attractions. One strategy i…
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- Deskripsi Fisik
- 21 cm, 102 Halaman
- Judul Seri
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- No. Panggil
- 2X6.3 HEN p 24
Pengaruh Brand Trust, Social Media Marketing, Dan Marketplace Terhadap Niat B…
ABSTRACT This research was conducted with the aim of finding out the influence of brand trust, social media marketing, and marketplace on purchase intention with purchase interest as an interv…
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- 21 cm, 139 Halaman
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- 2X6.3 FAJ p 24
Pengaruh citra merek, persepsi harga, dan kualitas produk terhadap keputusan …
ABSTRACT This study aims to analyze and determine the influence of brand image, price perception and product quality in the purchase decision of Implora Lipstick in Solo Raya. This study used desc…
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- ISBN/ISSN
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- Deskripsi Fisik
- 21 cm, 130 Halaman
- Judul Seri
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- No. Panggil
- 2X6.3 ALI p 24
Karya Umum 
Filsafat 
Agama 
Ilmu-ilmu Sosial 
Bahasa 
Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah