ABSTRACT The increasing need for housing means high opportunities in the property business, especially in the housing sector, this can trigger competition between companies so that each company mu…
ABSTRACT This research aims to analyze the influence of digital marketing, electronic positive word of mouth, and electronic service quality on boarding house selection decisions through the m…
ABSTRACT This research aims to determine the influence of brand image, brand trust, and viral marketing on purchasing decisions for study Vaseline hand & body lotion products among consumers i…
ABSTRACT This research aims to determine the effectiveness of social media marketing, tourist attraction, and destination image on the decision to visit the Cepogo Cheese Park Boyolali tourist…
ABSTRACT This research aims to determine the influence of green word of mouth (GWOM), green perceived value, and Environmental Concern on environmentally friendly purchasing intentions through…
ABSTRACT Tourism has a significant impact on local economic growth. Karanganyar district is one of the areas that has quite a lot of tourist attractions. The tourist destination in Karanganyar…
ABSTRACT This research aims to determine the influence of sales promotions, electronic positive word of mouth, and hedonic shopping motivation on impulse buying behaviour among Shopee consumer…
ABSTRACT This research aims to analyze the influence of epwom and cultural motivation on tourist interest in visiting Mangkunegaran Temple. This research uses quantitative methods with 104 res…