Penelitian ini bertujuan untuk menganalisis pengaruh window display, in-store form, floor merchandising dan promotional signage terhadap impulse buying pada customer gen Z gerai Niceso Cabang Kar…
ABSTRACT The purpose of this study was to analyze the influence of brand ambassadors,brand image and social media marketing on purchasing decisions for tinted lippie cake azarine liptint in th…
ABSTRACT This research aims to analyze the influence of social media, destination image and accessibility on tourists' interest in revisiting Klayar Beach. The data used in this research is se…
ABSTRACT This research aims to determine the influence of Flash Sales and surprise bonus Taglines on purchasing decisions of Lazada consumers in Solo Raya. This type of research uses quantitat…
ABSTRACT The formulation of the problem and the purpose of the study is to see how the influence of service quality, customer relationship management, and brand image on consumer decisions in …
ABSTRACT The purpose of this study is to analyze the influence of packaging design, product quality, and brand ambassador on purchasing decisions for biscuit product of Oreo Blackpink. The pop…
ABSTRACT This study aims to determine the tendency of impulsive purchases in the Kartasura community at the Laris Kartasura Departement Store and to determine whether there is an effect of pri…