ABSTRACT This research aims to determine the influence of environmental awareness, green marketing and brand image on purchasing decisions for Rinso detergent products. The type of research us…
ABSTRACT The purpose of this research is to determine and analyze the influence of the work environment, spirituality in the workplace, and monetary compensation on employee performance at the P…
ABSTRACT This research aims to determine the influence of Flash Sales and surprise bonus Taglines on purchasing decisions of Lazada consumers in Solo Raya. This type of research uses quantitat…
ABSTRACT This study aims to determine the Factors that Influence the Mixue Purchasing Decision in Surakarta. This research was conducted in 5 districts in Surakarta, namely Laweyan, Jebres, Pa…
ABSTRACT The aim of this research is to determine the influence of: 1) Store Atmosphere on purchasing decisions, 2) Location on purchasing decisions, 3) Life Style on purchasing decisions. The…
ABSTRACT The formulation of the problem and the purpose of the study is to see how the influence of service quality, customer relationship management, and brand image on consumer decisions in …
ABSTRACT This study aims to determine the effect of profitability, liquidity and leverage on dividend policy in Jakarta Islamic Index (JII) companies for the 2018-2022 periode. This research w…
ABSTRACT This study aims to determine the effect of perceived price, product quality, and social media-based promotions on purchasing decisions for Friends brand handmade leather shoes. Sampli…
ABSTRACT The aim of this study is to examine the impact of Content Marketing, Brand Trust, and Perceived Ease of Donation on the Intention to Donate through Digital Fundraising via WhatsApp am…