ABSTRACK This study aims to determine the effect of gold prices, exchange rates, and the Dow Jones Index on the JCI in the Indonesia Stock Exchange. The analysis method used in this research i…
ABSTRACT The product is an important aspect for the company because the product is what the company can produce for consumers. So that the products created by the company must meet the wants a…
ABSTRACT This study aims to analyze the effect of credibility celebrity endorser (Marsha Aruan), perceived value and brand credibility on purchase intention of Emina's cosmetic products. The t…
ABSTRACT Customer satisfaction is one of the markers, especially of the desire to buy and consumer loyalty. A high standard of customer service can win the hearts of your clients, as well as ma…
ABSTRACT This research examines the effect of information quality and trust on purchase decisions through Shopee in the pandemic Covid-19 era. This research is done by conducting survey toward…
ABSTRACT This study aims to analyze the influence of influencer endroser, price, quality of information to the purchase decision on @gadgetins instagram account. This type of research is quant…
ABSTRACT xi This study aims to determine the effect of brand awareness and perceived quality on purchase intention of dum dum thai tea with brand attitude as a mediating variable in the Sol…
ABSTRACT The purpose of this study was to determine the effect of food quality and e- WOM on purchasing decisions through brand image and brand trust. Which is this study was conducted on co…
ABSTRACT Performance is one of the factors that drive a company. Through Spiritual Leadership, employee performance can be achieve by having a positive impact on employees throug the emergence…
ABSTRACT This study aims to determine positioning of online transportation services based on the criteria of quality service, price and promotion. This researcher was conducted using a quest…