Pengaruh Online Customer Review, Diskon, Dan Brand Image Terhadap Minat Beli …
ABSTRACT Along with the development of the Indonesian cosmetic industry in 2021. Scarlett Whitening became the numbe 1 best-selling product in Shopee and Tokopedia marketplaces with the sales …
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- 21 cm, 101 halaman
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- 2X6.3 AMI p 22
Pengaruh Kinerja Keuangan Terhadap Return Saham (Studi Kasus Perusahaan Yang …
ABSTRACT Investing in the capital market has many risks, both high and low. So different products will have different risks, as well as different rates of return received. One example is stock…
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- 21 cm, 80 halaman
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- 2X6.3 NUR p 22
Pengaruh Media Sosial Terhadap Pemasaran Digital Dalam Meningkatkan Keunggula…
ABSTRACT The purpose of this study was to determine the relationship between social media and competitive advantage through digital marketing as a mediation. With the object of the shuttlecock…
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- 21 cm, 101 halaman
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- 2X6.3 TRI p 22
Pengaruh Lifestyle, Product Design Dan Reference Group Terhadap Keputusan Pem…
ABSTRACT Purchase decisions are part of consumer behavior that is carried out through several stages. Through several variables and the main reasons for realizing what has been planned and end…
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- 21 cm, 103 halaman
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- 2X6.3 PAN p 22
Pengaruh Kualitas Produk Dan Citra Merek Terhadap Peningkatan Keputusan Pembe…
ABSTRACT This study aims to analyze the effect of product quality and brand image on purchasing decisions with purchase intention as an intervening variable on consumers of the "Janji Jiwa" Co…
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- 21 cm, 158 halaman
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- 2X6.3 RAH p 22
Pengaruh Modal Manusia, Modal Struktural, Dan Modal Sosial Terhadap Produktiv…
ABSTRACT The purpose of this study is to determine the effect of human capital (X1), structural capital (X2), and social capital (X3) on productivity (Y). There are 75 owners of batik SMEs in …
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- 21 cm, 93 halaman
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- 2X6.3 SET p 22
Penggunaan Media Sosial Memediasi Electronic Word Of Mouth Terhadap Minat Ber…
ABSTRACT This study aims to determine the effect of electronic word of mouth on visiting interest mediated by social media. The method used in this study is a quantitative method. The total da…
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- 21 cm, 92 halaman
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- 2X6.3 DWI p 22
"Pengaruh Etika Kerja Islam Terhadap Kepuasan Kerja Dan Komitmen Organisasion…
ABSTRACK This study aims to analyze the effect of Islamic work ethic (IWE) on job satisfaction and organizational commitment of education officer at Raden Mas Said State Islamic University Sur…
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- 21 cm, 118 halaman
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- 2X6.3 RIN p 22
Pengaruh Harga, Promosi, Kualitas Produk Terhadap Keputusan Pembelian ( Studi…
ABSTRACT The purpose of this study was to determine the effect of price, promotion, and product quality on purchasing decisions. With a case study on consumers of Honda Matic motorcycles in Su…
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- 21 cm, 116 halaman
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- 2X6.3 MAL p 22
Pengaruh Citra Merek Dan Kualitas Pelayanan Terhadap Niat Beli Ulang Melalui …
ABSTRACT The aim of the research is to analyze how the brand image and service quality can affect repurchase intention with customer loyalty as intervening variable. The research is quantitati…
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- 21 cm, 86 halaman
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- 2X6.3 RIZ p 22
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